Ken Norton was born on August 9th, 1943 in Jacksonville, Illinois. He became a high school star in football, basketball, track, and later football at Northeast Missouri State college. “I was playing football,” Norton recalled. “They appointed this player captain ahead of me and I was better. I quit football, joined the Marines, and I started boxing.” He became the All-Marines champion from 1965-67 and settled in San Diego after his military service ended. Norton started his professional career late in 1967. Success would come slowly, however, as he was the “hired punching bag” for Joe Frazier. “I wasn’t making any money, “ Norton said. “I got so depressed I considered robbing for food.” Divorced and penniless, his father suggested he quit the ring entirely. But Norton soldiered on and reeled off sixteen straight victories before getting derailed by the hard hitting Jose Luis Garcia. After the defeat, Norton went to see a hypnotist. The goal was to get him to change his “over confidence into self confidence” and “make him listen to trainer Eddie Futch.” Bob Biron, a former UC San Diego Vice Chancellor, purchased his contract and assumed management duties. Norton would then go on a win streak that lasted for three years. In March of 1973, Norton would get his big break against Muhammad Ali. His hypnotist, Dr. Michael Dean, stated that Norton would be in a “heightened state of suggestibility” before the bout. The fight would later become known as the “jaw match” as Norton would break Ali’s jaw and go on to win a decision. Ali’s camp claimed the jaw was broken in the second round while most observers thought it occurred sometime between the seventh and eleventh. “I don’t know,” Norton recollected. “I don’t think it was broken that early. I think it was broken in the eleventh round because he was very physical up until that point. Then in the eleventh, he started backing up.” The fight itself was a dull affair. Norton, a 5-1 underdog, pressed Ali throughout and Ali danced away. The exchanges were rare, the flow was uneven, but Norton was victorious. Six months later, Norton would face Ali in a rematch. Trainer Futch welcomed the return bout. “We had a few kinks to straighten out,” Futch said at the time. “A young fighter sometimes forgets how he did a job before. Here, at first, Norton wasn’t doing exactly all the things that won the first fight. We got the movies from the BBC and ABC. We went over them and found what had to be done exactly and why it had to be done this way. You know, Max Schmeling was so confident in his second fight with Joe Louis that he thought he could go out and blow Louis over. He didn’t remember how tough it was the first time. He suddenly remembered when it was too late.” The fight was a crucial one for Ali. If he lost, his career would ostensibly be over. The odds makers saw fit to make Ali the 12-5 favorite. “Everybody seems to think Ali is superhuman,” said Futch. “I thin k the man has deteriorated in a natural manner. When you are 31, you act like 31 (Norton himself was 30 but had nowhere near the mileage on him that Ali had.) Additionally, Norton seemed immune to Ali’s usual psyching out strategy before the bout. Eddie Futch and the hypnotist helped him realize that Ali’s words and insults were, in fact, extraneous hot air. To read more, please check out the book "The Last Great Contenders."